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It's true that Nokia, Sony Ericsson, Samsung/Anycall, and Motorola are the brands people aspire to, but there's still an enormous market and plenty of Chinese brands to fill all the gaps. The trouble is there are so many brands and their products so undistinguished that no Chinese company seems to be able to rise above mediocrity, establish a really positive brand image, and grab a bigger market share. What's left, then, is exporting to developing markets, which companies like Ningbo Bird do very well. I personally think Lenovo and BBK are capable of producing a phone that stands apart, but beyond them, I struggle to come up with any others.
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